Know whom the sales gallery represents
A development’s sales team is an important source of project information, but it works for the developer. A buyer’s advisor can help compare competing buildings, evaluate residence-specific tradeoffs and organize independent legal, financing, insurance and inspection questions.
- Establish your representation before registering or touring
- Ask how cooperating-broker registration works
- Keep written records of pricing and incentive discussions
- Use qualified counsel for contract and disclosure review
Representation begins with expectations
A written buyer agreement should explain the services being provided and how compensation will be handled. Terms are negotiable, and buyers should understand them before signing. Project-specific registration rules can affect whether an outside advisor may participate, so address representation before the first sales-gallery visit.
- Scope of property search and comparison
- Services before and after contract
- Compensation and potential seller or developer contribution
- Duration, termination and any project-specific requirements
Independent comparison creates leverage
The most useful question is rarely whether a single development is attractive. It is whether a particular residence is the strongest option compared with other stacks, buildings, resale alternatives and ownership structures available to that buyer.
Questions Clients Ask
Frequently asked questions
Should I contact an advisor before visiting a sales gallery?
Yes. Registration practices vary, and establishing representation in advance helps preserve your ability to receive independent comparison and advice.
Does the developer’s sales representative represent the buyer?
The sales gallery represents the developer’s interests. Buyers should clarify agency relationships and obtain independent legal and other professional advice where appropriate.